Q: How is Evolution different from other pharmaceutical marketing research firms?
A: Evolution is structured with a highly collegial environment that encourages its employees to think creatively. While we have developed specific proprietary methodologies, we philosophically oppose the "plug-and-play" approach to research. We customize each research project to best address the needs of the client.
Q: What background do the researchers at Evolution have?
A: Our staff of researchers are experienced professionals, most of whom hold advanced degrees in the social sciences and natural sciences (psychology, political science, anthropology, biology). In addition, many of our researchers have spent time in academia and are published both in their specific discipline and in the area of pharmaceutical marketing research.
Q: What are Evolution's plans for growth?
A: Evolution has and will continue to be deliberate about its growth. We will only engage "the best and the brightest" individuals who enhance our ability to provide the best marketing research.
Q: Does Evolution specialize in a particular therapeutic area?
A: Collectively, our researchers have worked for decades in the pharmaceutical industry. Over the years, our research was instrumental in the commercial development of an array of products in a comprehensive set of therapeutic categories. However, clients often turn to us for our expertise in oncology, autoimmune disorders, respiratory, GI and CNS.
Q: Do the Principals actually conduct marketing research?
A: Yes. It's what we love to do! Evolution's principals are on the road throughout the year, conducting IDIs and focus groups and observing Ex-US research.